Unified 120+ program pages into a consistent, student-focused design system that simplified navigation and strengthened engagement.
Reduced bounce rates by up to 79% across key programs and increased “Apply Now” interactions by 22% through a streamlined template and data-informed hierarchy.
Users can now find and select songs 50% faster on average, reducing the time spent from 2 minutes with the physical book to just 1 minute using the web app.
SWITCH Karaoke Bar staff report a 90% reduction in time spent assisting customers with song selections, allowing them to allocate more time to serving and enhancing the overall customer experience.
An entire project focused on just redesigning ONE PAGE.
Increased conversion rates by 50% through the implementation of a new customizer that improved the user experience and allowed for easy customization of neon signs.
Increased sales by 25% by allowing customers to easily visualize and customize their neon signs before purchasing.